Growth Strategy

How to Drive Major Sales on Minor Holidays (Like Today April Fools Day)

Do you know how that minor holiday we celebrate todayday -- April Fools’ Day -- began? Probably not; no one does. And, if you do, you should contact the editorial staff over at Time. According to a post some years back by the magazine that stated, “Though many holidays have cloudy origins, the history of April Fools’ Day is particularly blurry, as there are several competing…

Five Kinds Of People You Need In Your Inner (Professional) Circle

According to historical psychologist Abraham Maslow, human beings require continuous social interactions in order to survive as a species. Hence, our social circle is crucial for our survival! But on the flip side, I have witnessed many hold on to relationships that aren't of value to them. Whether it's due to loyalty, vanity, loneliness, selfishness, or any other hidden agenda, holding on…

Secure Your Company Future By Investing In The Right People

Great leadership matters. Regardless of whether your company is a global enterprise or an SME, you should be concerned with succession planning. You’re going to want to ensure that the right people are being trained, and given the tools they need to become your inspirational company leaders of tomorrow. Without the right people, your company is likely to have a short future and lose out to competitors…

Stop Trying to Exceed Expectations - You Can not

Exceeding expectations is a very difficult thing to do consistently. I think, in the long run, we are better off making sure that we at least meet expectations. Most people have good intentions when it comes to delivering on what is expected. They make promises or representations of the value that they are going to provide, whether it's to be somewhere on time, or a product they're selling.…

Communicate Better By Becoming A Better Listener

Most people think of communication as a two-way street, where people exchange information, understand each other, and act upon that understanding. That is the idealist view of communication: pure, perfect and transformative. But the real world is something different. People interact in settings where noise, prejudice and disinterest handicap real communication. In a business setting, managers feel…

Why You Should Encourage Your Employees Side Gigs

Like captains, entrepreneurs need to encourage their workers to experience the same sense of freedom by encouraging side gigs. Regrettably, however, too many employers try to keep their top talent from pursuing passion projects and attempting to hone their overall skill sets. That’s to those employees' detriment.  In fact, a Gallup study showed that 78 percent of Americans surveyed…